Expanding universe of communications options keeps video conferencing on top

Friday, August 3 2012

One of the best features of audio and video online conferencing is that it allows users the freedom to connect with coworkers from anywhere at any time of the day or night. Simply connecting to the internet and joining an established feed or setting up a live chat session can get people working together all over the world.

Some sources say that companies are showing trepidation in times of economic hardship, but the market for video conferencing tools still seems strong. A report from IDC found that, while the upward trend has slowed somewhat for the industry, there was still a 14 percent increase in sales during the first quarter of the year.

To increase profits, some companies have started adding interoperability and other features to encourage business investors, according to Tech Target. These additional tools build on the original premise of video conferencing technology - quickly and easily bringing people together to make organizations work better. Now conferencing will also offer the high level of flexibility corporations have been demanding.

"Users must be able to collaborate face-to-face over video with colleagues and customers," Roger Farnsworth of Polycom told the source.