Companies should prepare bandwidth for video conferencing

Tuesday, July 5 2011

Businesses that are interested in reducing travel costs and increasing their ability to collaborate across large distances often look to web conferencing technology. The primary costs involved with establishing a telepresence include the software used to run video conferencing programs, as well as the cameras that capture images and the monitors that display them.

However, there is a hidden cost that must be taken into account by companies that wish to regularly communicate with clients and collaborators from afar - bandwidth.

Instant video communication is one of the biggest offenders when it comes to sucking up an internet connection. Consider that even streaming a video for a single view will require a great deal of downloading. For example, National Public Radio reports that a short music video can consume two megabytes of data. That may not seem like a lot, but that is the download limit for many basic smartphone plans.

Businesses must realize that a decision to rely on web conferencing requires an investment in a high-quality commercial internet connection. Otherwise, even the best teleconference suite will be useless.