Taking Advantage of Online Webinars to Help Franchises Sell, Train, and Educate Better

When most people think of webinars, they think of affiliate marketing, finance, education, and other similar industries. In truth, web based online conferencing can be a useful tool for almost any industry. If you have a diverse group of people in different locations, then anything that can bring them together is invaluable.

Take, for example, franchises. Individual franchises are frequently small ventures that are run out of rented spaces, but the owners of these franchises get their skills, industry knowledge, and know how from a parent company, the franchisor. Management within the franchisor need to keep in contact with each of the franchisees in order to ensure that their franchisees become as successful as possible, as well as adhere to company standards. After all, a few bad franchisees promoting themselves under the same banner could cause a lot of problems for the other franchisees, as well as the main franchisor. Staying in touch on a consistent basis is important to make sure the franchisor's ideals are being held to by each franchisee.

Helping to Spread Knowledge as Quickly as Possible

Whether it's a sandwich shop, a tutoring company, a gym, yoga studio, or something else, online webinars and video conferencing meetings help franchise owners stay in touch with all of their satellite locations. Instead of requiring the franchisee and/or management of the franchisor to take time out of their schedules to travel to each location to discuss issues such as choosing the right retail location, on-boarding of industry information, hiring and other company specific material, both sides can hold meetings online. This saves time and money and ultimately makes the individual location staff more receptive to the ideas as they feel they are being more productive by not having to travel, yet able to instantly get into a meeting at any time to learn more about the franchise they are helping to build.

These online meetings can also be used to add quite a bit of value, providing insights into how best to get up to speed and ultimately grow the local franchisee. It's likely that franchise management have a lot to share with new franchisee owners, who may be sound business people, but no doubt will need help with the specific franchise that they signed up with.

A Versatile Tool

Whether it be face-to-face video meetings, large webinars for training or sales purposes, screen sharing sessions, recording meetings or other collaboration needs, online meeting software can be a good forum to take care of many tasks required in the pre-launch, launch, and growth of any business. Β 

Time is valuable, as well as one of the most precious resources we have. Making productive and smart use of the time that business owners and staff spend on meetings and trainings not only helps to build a better business, but also helps to improve the quality of life for these business owners and staff as well.


MegaMeeting solves the biggest challenges of modern video conferencing. For users, it is an all-in-one platform that delivers both video conferencing & webinars in a single, simplified interface. For attendees, it is 100% browser based making it highly accessible; joining a meeting is instantaneous from a single click. For enterprises, it is highly customizable with white labeling options for a private branded solution. For developers, it is API driven and easy to integrate.

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