Browser-based video conferencing and browser-based webinar software do not require any download or installation of any plugin or application. You simply use your typical browser, be it Chrome, Firefox, Edge, Safari, or any other browser that incorporates WebRTC. This makes for a more user friendly experience and also allows many more participants to be able to easily access and attend meetings, even if they are behind a firewall or working for a company that does not allow the downloading of software.
Build A Strong Brand
Given that browser-based web conferencing is much more accessible to the mass market and it offers unlimited meetings, businesses can provide a much more personal touch to their customers. They can schedule meetings with a lot more clients and or customers than has traditionally been possible. This helps improve customer relations and in the grand scheme of things, it helps businesses build a strong brand.
Increases Participant Engagements
The vast majority of browser-based video conferencing software come with plenty of add-on tools that improve and increase the participation level among the conference or webinar attendees. MegaMeeting comes with a plethora of add-on features such as attendee registration, file sharing, screen share, chat, email invitation, and much more.
These features make the meeting a more interactive event rather than just a lecture. Event organizers can use web meeting software to share content beyond the video through the file sharing system. Attendees, on the other hand, get the opportunity to ask questions, seek clarifications, share their opinions, and generally be active participants to the events, which is very hard to achieve with traditional conferences.